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The Painful Reality Every Newly Promoted Leader Faces
You got the promotion. Congratulations.
But now you're sitting in your third meeting of the day wondering... when exactly do I get to actually lead?
You thought leadership would mean more influence, clearer direction, meaningful progress.
Instead, this is your reality:
You're drowning in meetings, second-guessing every decision, and feeling like you're failing at a job nobody properly explained.
Your old teammates treat you differently. Your new peers seem to speak a different language. Your boss expects... something... but what exactly?
Everyone has expectations of you now. They just forgot to tell you what those expectations are.
Sound familiar?
Here's What's Really Happening (And Why It's Not Your Fault)
The dirty secret about promotions? The skills that got you promoted are not the skills that will make you successful as a leader.
But here's what's worse: There are invisible expectations – hidden rules of leadership – that everyone assumes you know, but no one teaches you.
Like how your value is no longer in doing the work, but in thinking strategically while others do the work.
Or how maintaining your old friendships with former peers can actually undermine your authority.
Or why spending time on "emotions" isn't workplace drama – it's actually core leadership work.
These hidden expectations are why newly promoted leaders struggle for months (or years) trying to figure out what they're supposed to be doing.
Hidden Expectations: What No One Tells You When You Are Promoted
An Online Course for Newly Promoted Leaders to Become Effective Leaders Fast
This isn't another generic leadership course filled with theory you can't apply.
This is a comprehensive online program that exposes the invisible pitfalls and unspoken expectations that derail most newly promoted leaders – so you can navigate them with confidence and start leading effectively within weeks, not months.
What you'll achieve:
Crystal clarity on your real priorities (not just the urgent stuff).
Strategic thinking time instead of constant reactive firefighting .
Effective meeting participation that actually moves things forward.
Strong boundaries that give you space to think and plan.
Confident delegation that develops your team while freeing your time.
Powerful relationships at your new level of leadership.
Clear understanding of the unique value you bring as a leader.
How It Works:
5 Weeks to Leadership Clarity
Pre-Recorded Modules
(5-10 minutes each)
Watch on your schedule. Each module reveals a specific hidden expectation with real examples and practical strategies.
5 Live Q&A Coaching Sessions (Weekly)
Get your specific questions answered and receive personalized coaching on your unique leadership challenges.
Digital Workbook + Assignments
Practical exercises to help you identify which hidden expectations apply to your situation and how to navigate them.
Lifetime Access
Revisit the content whenever you face new leadership challenges.
Bonus: Free Book + Discounted 1:1 Coaching
Additional resources to accelerate your leadership development.
Proof It Works: What Leaders Are Saying
“Nora made a presentation to our group about Inclusive Listening, and I was reminded why she is a sought after Executive Coach. Her delivery was warm and friendly while also leading the group through some topics that are difficult to discuss. I was impressed that she changed a presentation into a well-directed discussion that the audience actively contributed to. The tools she shared allow for relationship building by removing communication barriers.”
- Brandy, Sales Leader
"Nora is smart, intuitive, and fun - a good combination of attributes for a partnership between teacherand client. Her curiosity enables her to bring a fresh look to her experience, so her teaching is fresh and relevant with story. What Nora does best is help clients learn to tell an empowering story - from which they get powerful results.”
- Adelaide, Founder
“Nora is an exceptional coach. She developed and facilitated a training program for evolving leadersthat dramatically increased the success rate of transition from individual contributor to leadership. Her approach is creative, engaging and impactful.”
- John, CISO
This Program Is Perfect For You If:
You've been promoted within the last 2 years (any level - manager to VP).
You're in IT, Finance, Healthcare, or similar professional fields.
You're 30-45 and serious about leadership success.
You're tired of guessing what's expected of you.
You want to stop learning through painful trial and error.
You're ready to invest in becoming an effective leader fast.
This is NOT for:
Leaders who've been in the same role for 2+ years.
High-performing leaders who are already hitting their goals.
People looking for quick fixes or magic bullets.
Those not willing to examine and change their approach.
Why You Can't Wait Another Month
Every day you spend confused about your role is another day your team loses confidence in your leadership.
Every meeting where you feel lost is another opportunity for peers to question your competence.
Every week you spend doing instead of leading is another week your boss wonders if they made the right promotion decision.
The hidden expectations aren't going away. They're only getting more complex as you advance.
About Your Guide: Nora Bouchard
For 30 years, I've been obsessed with one thing: helping newly promoted leaders see what's hiding in plain sight.
As a Professional Certified Coach (ICF) and author of multiple leadership books, I've worked with hundreds of leaders at companies like CME Group, Allstate Financial, Pfizer, and NovoNordisk.
But here's what really qualifies me to help you: I've been where you are.
As the sixth of nine children, I learned early how to navigate complex team dynamics and unspoken expectations. As a natural observer and middle child, I developed the ability to see multiple options in every situation – and more importantly, to spot what's missing.
That's exactly what I do for my clients: I help them see the invisible patterns and hidden expectations that are keeping them stuck.
My upcoming book "Hidden Expectations: What They Don't Tell You When You Are Promoted" (2026) is based on decades of real-world experience helping leaders like you navigate these exact challenges.
I'm not here to give you more theory. I'm here to show you what actually works.
The Choice Is Yours
Option 1: Keep guessing. Keep learning through trial and error. Keep hoping someone will eventually explain what they actually expect from you as a leader.
Option 2: Get the roadmap. Learn the hidden expectations. Start leading with confidence in just 5 weeks.
The leaders who succeed aren't the ones who figure it out eventually.
They're the ones who get the right guidance at the right time.
Ready to Stop Guessing and Start Leading?
Book a Strategy Call to discuss your specific leadership challenges and see if Hidden Expectations is the right fit for you.
On this call, we'll:
Identify the biggest hidden expectation that's holding you back.
Create a clear action plan for your first 90 days as an effective leader.
Determine if this program can accelerate your leadership success.
This call is designed to help you get clarity and, if we're a good fit, secure your spot in the program.
P.S. The most successful leaders I work with all have one thing in common: they invested in understanding the invisible rules of leadership before those rules derailed their careers. Don't wait until you're struggling to catch up.
DISCLAIMER
Results may vary | Results are based on individual circumstances
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Nora Bouchard
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